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Exploring Our Affection for Vintage Technology and Hauntology

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As a birthday gift, my partner surprised me with a retro Hitachi digital zoom camcorder from around 2006. This aesthetically pleasing device produces charmingly blurry and imprecise videos.

The Hitachi camcorder was born in an intriguing era—one marked by uncertainty regarding future technological advancements. Consequently, it was designed for maximum compatibility, accommodating both DVD-ROMs and SD cards, and including a USB cable for connection to my laptop (though it’s worth noting my Windows 10 machine is too modern for it to function). Hitachi aimed to ensure that their technology would remain relevant for as long as possible.

Interestingly, despite this intention, the camcorder has not managed to retain its relevance in a conventional sense. Yet, in recent years, the allure of capturing images and videos with outdated technology has surged. I’ve particularly observed this trend on TikTok, where the Camera Nostalgia Club has emerged as a prominent influencer in this nostalgic movement. Honestly, I would be remiss if I didn’t admit that this TikTok account was one of the reasons I was excited to own such an old camcorder.

This observation leads us to a pivotal question: why do we find enjoyment in obsolete technology? To comprehend this phenomenon, we must delve into a term that has gained traction in philosophy and sociology: hauntology.

What is the Meaning of "Hauntology"?

To begin, let’s explore the origin of the term. It was first introduced by French philosopher Jacques Derrida in 1993. For him, hauntology refers to the notion that contemporary life is imbued with elements from the past, evoking thoughts of futures that can no longer materialize. This interpretation, however, is just one of many perspectives on the complex idea of hauntology.

Understanding the context in which Derrida first employed the term is essential. In his 1993 work, Specters of Marx, he used hauntology to describe a situation where, despite the apparent decline of Marxist ideologies at the time, the ghost of Marx continued to haunt political discourse. In 1993, the possibility of a Marxist state appeared bleak, yet Marx's ideas remained a silent undercurrent in politics.

Derrida illustrated this idea of silent presence in a thought-provoking manner. While most English speakers pronounce "hauntology" with a pronounced "H," Derrida, being French, rendered the "H" silent. This pronunciation made the term sound akin to its philosophical counterpart, "ontology."

Ontology, while also a complex term, can be simplified as the study of being, as defined by philosopher Martin Heidegger. Derrida, however, viewed it as the study of making ideas manifest in reality. In contrast, hauntology focuses on recognizing the presence of ideas perceived as bygone or distant, perhaps even identifying the silence surrounding them.

While Marxist ideology may be more openly discussed today, during Derrida's time, it was often a taboo subject in Western discourse. I recall a university professor who openly identified as a Marxist; his declaration sparked whispers and raised eyebrows in the lecture hall, highlighting the controversial nature of such beliefs, particularly in a discipline as traditionally conservative as law.

The Past's Influence on the Present and Future

Though it may seem political in nature, hauntology transcends mere political discourse. Having established its roots, we can now explore its broader implications!

In my earlier comments, I stated that aspects of contemporary life are intertwined with elements from the past, evoking visions of futures that can no longer be realized.

Let’s dive deeper into this concept.

At every moment, people have envisioned what the future might hold. These visions can be idealistic or pessimistic, but the trajectory of life often takes unexpected turns. As time progresses, our notions of the future gradually become outdated and irrelevant. As the present unfolds, our ideas about the future are constantly rewritten.

However, these thoughts do not simply vanish. They form the foundation of our existence, driving and shaping us.

Can Ideas Truly Die?

What occurs when an idea becomes outdated? Is it fair to say it dies? It seems intuitive to answer “yes,” but Derrida contends otherwise. While an idea may fade from serious discussion, its ghost lingers, continuing to haunt us. Ideas hold too much significance in human life to disappear entirely.

Consider the iconic hovercar. This concept of a vehicle that levitates rather than relying on wheels has represented a vision of the future since the 1950s. Although initial attempts to create hovercars existed, the practical desire for them waned, and automotive advancements took different paths. Nevertheless, the hovercar remains a symbol of futuristic aspirations.

Even today, despite the impracticality of hovercars, interest in them persists. A case in point is the Renault Float, a conceptual hovercar introduced in 2017. While it doesn't exist in the way depicted in promotional materials, it highlights that the fascination with such technology hasn't faded. Designer Yuchen Cai received recognition from Renault for her creation, despite its likely never becoming reality.

We are aware that hovercars are unlikely to become commonplace. Nevertheless, even at Renault, they are viewed as significant concepts, representing radical modernity.

Thus, while the hovercar may be deemed a defunct idea, its ghost continues to haunt contemporary imaginations.

The Nature of an Undead Idea

The hovercar may never have truly existed, yet its influence endures today.

What about real technologies that once thrived?

This discussion began with my cherished Hitachi camcorder from 2006, a delightful birthday gift. Unlike the hovercar, this is a tangible object. How does it relate to hauntology?

Old technologies, along with their aesthetics, offer a glimpse into what people envisioned the future to be. They serve as physical remnants of the past, accompanied by a unique baggage that feels liberating rather than burdensome.

Engaging with outdated technology allows us to detach from the relentless forward march of progress. Modern devices often render their predecessors less functional. In this evolution, many ideas and technologies fade into obscurity, but this is not inherently negative. Nonetheless, we must acknowledge that these "dead" ideas still haunt us.

Every obsolete idea carries a manifesto of sorts, promising a future that never came to be. Engaging with these remnants offers a snapshot of the beliefs and aspirations of their time. For instance, my old camcorder transports me to an era before smartphones dominated personal filmmaking, a time when the average person's footage was less refined. Yet, my excitement for this camcorder is not solely due to its capacity for producing fuzzy videos. I find joy in the archaic ideas it embodies, liberating me from the constraints of contemporary expectations.

(At least, this is my interpretation of my excitement...)

The Present Can Be Daunting

Every artifact is a product of its time, absorbing the sentiments and conditions of its creation. This dynamic explains our fascination with historical objects and ideologies found in museums and textbooks.

Interacting with objects or ideas from the past provides a window into that era. This can serve as a refuge from present-day anxieties. It is no exaggeration to state that the current climate is fraught with fear. We are navigating a global pandemic unlike any seen before, and while pandemics have occurred throughout history, this one is distinct due to our interconnectedness and access to information.

However, the present has always been daunting. Whether in 2008, 2001, 1950, or even earlier centuries, human history is marked by fear and uncertainty.

Old technology does not necessarily transport us to a safer time; instead, it offers solace from the specific fears of our current circumstances. The past carries its own concerns, but engaging with vintage technologies allows us to momentarily escape our immediate struggles. While one might expect to inherit the anxieties of previous eras, the mind cleverly redirects our focus, allowing us to dismiss the past's fears as irrelevant to our present. This phenomenon can be referred to as nostalgia—though many find joy in utilizing technologies they never experienced in their heyday.

Vintage technology invites us to envision alternative futures. While there is no guarantee that these imagined futures will be positive, they will undoubtedly be distinct from our current reality. This uniqueness is what captivates and enchants us.

Final Thoughts

The past casts its shadow over the present, offering visions of (im-)possible futures. This encapsulates the essence of hauntology. The haunting presence of the past does not have to be detrimental; in fact, it often fosters pleasant experiences. Hauntological perspectives provide us with alternatives to our present circumstances through the technologies and ideas of the past that remain accessible.

It’s no wonder that hauntological themes have gained traction on platforms like TikTok, especially as the current day fills many with dread. TikTok caters to Gen Z, a demographic acutely aware of the pandemic yet lacking experience with other global calamities—myself included, as I barely fit into this generation.

The interconnectedness of today's world has left many unable to find solace from the pandemic, leading them to seek refuge in older technologies. Such technologies lack the burdens of contemporary fears, and the anxieties of their own era have been softened over time, transforming them into enchanting prospects of futures that will likely never materialize.

For more critical discussions on philosophy, visit my website. I’m currently working on a magazine filled with topics similar to this one!

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